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Hey Song Beverage Museum (黑松飲料博物館)

Updated:2018-10-24

Posted Date:2008-12-10

Popularity:4063

The most unforgettable memory of wedding banquets as we were kids must be the sour and sweet Oasis Juice Drink that matched perfectly with delicious food! In almost every family, HeySong Sarsaparilla with a pinch of salt was used as a home remedy for colds. When swallowing a gulp of Sarsaparilla, it did not matter whether this treatment worked, but its fizzy mouthfeel surely cheered kids up! What is your impression about HeySong? How about visiting HeySong Beverage Museum, browsing the time tunnel and recalling your favorite drinks in those years?
 
Coming to the front porch of the museum, a wall constructed with light boxes showcasing limited-edition HeySong Soda and Sarsaparilla cans designed for 2004 Changhua Straits Flower Exposition will come into view. As you walk into the museum, exhibitions on both sides of the aisle tell stories about how HeySong Corporation that started as "Chin Shing Co., Ltd." in 1925 grew into a large well-known beverage corporation. HeySong has a long history and keeps advancing with Taiwan society. The very first bottle of ramune soda in Taiwan and the record that the price of one canned soda drink was equal to that of 600g of rice remains impressive to those who were born in the 1970s.
 
In the 1950s when Taiwan's economy just began to grow, drinking soda drinks became a popular trend. To have a review of the boom, the museum displays all HeySong-related print advertisements, shop signs and logos over the years, including the iron plates hung outside of grocery stores, out-of-print electric gift clocks for dealers and retailers, and vintage hand painted posters. Even the methods for packing HeySong products are well introduced and illustrated.
 
In 1995, HeySong initiated a project to search for people, objects or artifacts related to the corporation and collected abundant relics from all over Taiwan, such as soda can key chains, gifts redeemed by collecting product bottle caps, the earliest cold-reserving box, etc. HeySong Beverage Museum was then founded in 1996. Now, the museum welcomes visitors to step inside, follow the history of HeySong and experience the unique beauty of the era. In addition to static exhibitions, videos about the development of the corporation and classic TV commercials, the museum exhibits the standard manufacturing process for HeySong products. At the end of the visit, every visitor will be given an exquisite gift that brings extra nostalgic fun besides drinking soda. 

Information

TEL 03-4523101#219
Opening Hours Open: 10:00-15:00 (Weekdays) (Closed on national holidays)
Charge Free admission but advance reservation is required. Reservation on the same day is not acceptable.
Official Site Official Site

Facilities

  • Introductory Lecture
  • Bus Station
  • Toilet
  • Parking Lot

Remind

Reservation Methods:
1. Online Reservation: After receiving the application, the person in charge will reply within three work days or the applicant can call the reservation hotline to confirm.
2. Phone Reservation: Free guided tours are limited to a maximum of 15 people. Individuals or groups with less than 15 people are subsumed into groups.

Traffic

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Parking

Parking lot is available.

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